Privacy Policy
This Privacy Policy explains how Umimiraliris (“we,” “us,” or “our”) collects, uses, discloses, and protects personal information when you visit our website, browse products, place orders, arrange deliveries, or contact customer support.
1. Scope of This Privacy Policy
This policy applies to personal information processed through our website and related shopping activities, including purchases, payments, shipping, returns, refunds, and customer support.
Third-party websites, payment pages, and external services may have their own privacy policies. We do not control independently operated third-party websites or their privacy practices.
2. Information We Collect
Contact Information: We may collect your name, email address, telephone number, billing address, and shipping address when you place an order or contact us.
Order and Transaction Information: We may collect purchase details, order status, delivery information, payment confirmation, cancellation requests, refund records, and customer service history.
Account Information: If customer accounts are available, we may collect account details, preferences, and authentication-related information needed to maintain account security.
Customer Support Information: We may process inquiries, feedback, complaints, return requests, and photographs or other attachments you voluntarily provide to help resolve an issue.
Device and Usage Information: Depending on our website configuration, technical information such as IP addresses, browser types, device information, pages visited, and website interaction data may be collected.
Cookies and Similar Technologies: Our website or its service providers may use cookies, pixels, tags, or similar technologies where enabled. The specific technologies and information collected depend on the actual website configuration.
Payment Information: Payments may be processed by third-party payment providers. The information collected depends on the payment method and provider. We do not claim to directly store complete payment card numbers or security codes without verification of our actual practices.
Information from Other Sources: Where permitted by law, we may receive relevant information from service providers to support payment processing, delivery, security, fraud prevention, and customer support.
3. How We Use Personal Information
- To process orders, confirm purchases, and fulfill transactions.
- To arrange shipping, delivery, returns, cancellations, and refunds.
- To respond to customer inquiries and resolve product or delivery issues.
- To maintain website functionality, troubleshoot errors, and improve performance.
- To detect fraud, prevent unauthorized transactions, and protect website security.
- To send order confirmations, delivery updates, and other service-related communications.
- To send promotional communications or support advertising activities where applicable and permitted by law.
- To comply with legal obligations and establish, exercise, or defend legal claims.
We will not knowingly use personal information for incompatible purposes without an appropriate legal basis or other authorization required by applicable law.
4. How We Share Personal Information
We may disclose relevant personal information to the following categories of recipients when necessary for the purposes described in this policy:
- Payment service providers that process transactions and payment-related disputes.
- Shipping and delivery providers that fulfill orders or arrange returns.
- Website hosting, e-commerce platform, and technology service providers, where used.
- Customer support and communication providers, where used.
- Analytics or advertising providers, if these services are enabled.
- Professional advisers, regulators, courts, or law enforcement authorities where legally permitted or required.
- Relevant parties involved in a merger, acquisition, restructuring, or transfer of business assets, subject to applicable law.
Where required by law, we take reasonable steps to establish appropriate contractual safeguards for service providers handling personal information.
Depending on actual data flows and contractual arrangements, certain advertising-related disclosures may qualify as a sale or sharing of personal information under California law. Applicable notices and opt-out mechanisms will be provided where required.
5. Cookies and Similar Tracking Technologies
What Cookies Are: Cookies are small files stored on your device. Similar technologies may help a website remember preferences, maintain sessions, or understand how visitors interact with its pages.
Strictly Necessary Technologies: These may support shopping carts, checkout, session management, security, and other essential website functions. Their use without consent is permitted only where applicable law allows it.
Preference Technologies: If enabled, these may remember choices such as language or website preferences.
Analytics Technologies: If enabled, these may help measure website traffic, diagnose technical issues, and improve website performance. Applicable consent or opt-out requirements will be observed.
Advertising Technologies: If enabled, these may support advertising measurement, personalized advertising, or targeted promotions. We do not assume that advertising pixels or cross-site tracking are active without confirming the actual website configuration.
First-Party and Third-Party Cookies: First-party cookies are set by the website you visit. Third-party technologies may be provided by external services integrated into the website.
Session and Persistent Cookies: Session cookies generally expire when the browsing session ends. Persistent cookies remain until they expire or are deleted. Actual expiration periods depend on each technology's configuration.
You may manage cookies through available preference controls or your browser settings. Blocking certain cookies may affect shopping cart, checkout, or other website functions.
Where prior consent is required for non-essential cookies, we will obtain valid consent before activating the relevant technologies. Continuing to browse will not, by itself, constitute consent where applicable law requires an affirmative action.
6. Data Storage, Retention, and Consent
Data Storage: Personal information may be stored electronically in systems used to operate our website and business, including authorized service providers' systems where applicable. Storage locations depend on our actual technical arrangements.
Data Retention: We retain personal information for as long as reasonably necessary for the purposes for which it was collected, subject to applicable legal requirements.
Retention periods may depend on order fulfillment, customer support, returns and refunds, accounting requirements, fraud prevention, transaction disputes, and legal claims. Different categories of information may have different retention periods.
When personal information is no longer reasonably necessary and no lawful basis requires continued retention, we will take appropriate steps to delete it, de-identify it, or otherwise handle it as permitted by law.
Cookie Duration: Cookie expiration is separate from the retention period for order records and other personal information maintained in business systems.
Consent and Preferences: Where processing relies on consent, you may withdraw it through the relevant preference mechanism or by contacting us. Withdrawal does not affect the lawfulness of processing carried out before withdrawal.
7. Your Privacy Rights and Choices
Depending on your location and applicable law, you may have the following rights:
- Access: Request access to personal information and information about how it is processed.
- Correction: Request correction of inaccurate personal information.
- Deletion: Request deletion of personal information, subject to applicable exceptions.
- Data Portability: Request a copy of certain information in a portable format where required by law.
- Opt-Out: Opt out of the sale or sharing of personal information or certain targeted advertising activities where applicable.
- Withdraw Consent: Withdraw consent for processing activities that rely on consent.
- Cookie Management: Manage available cookie preferences and reject non-essential tracking where applicable.
- Appeal or Complain: Appeal certain privacy request decisions or complain to a competent regulator where such rights are provided by law.
- Non-Discrimination: Exercise applicable privacy rights without unlawful discrimination.
To submit a privacy request, contact us using the email address provided in the Contact Us section. Please describe your request and provide sufficient information for us to understand and process it.
We may request reasonable identity verification where permitted or required by law. We will not request more information than reasonably necessary for verification. Authorized-agent requests may require evidence of authorization where legally permitted.
We will respond within the timeframe required by the applicable law. Requests may be limited or denied where a legal exception applies. Where an appeal process is required, we will provide relevant instructions.
8. Legal Bases and Applicable Privacy Laws
United States: We handle personal information in accordance with applicable U.S. federal, state, and local laws. Depending on the circumstances, relevant requirements may include consumer protection, data security, and breach notification laws.
California Privacy Rights: California residents may have rights under the California Consumer Privacy Act, as amended by the California Privacy Rights Act, if the law applies to our business and the relevant processing activities. Depending on applicable requirements, these rights may include access, correction, deletion, portability, and opting out of the sale or sharing of personal information.
Additional disclosures, notices at collection, opt-out mechanisms, or other procedures will be provided where required. The scope of applicable obligations depends on the law and our actual business practices.
European Economic Area and United Kingdom: The GDPR or UK GDPR may apply if our activities fall within the territorial scope of the relevant law.
Where the GDPR applies, we will rely on an appropriate legal basis for each relevant processing activity. Depending on the circumstances, these may include:
- Performance of a contract.
- Compliance with a legal obligation.
- Legitimate interests, where permitted and appropriately balanced against individual rights.
- Consent, where valid consent is the appropriate legal basis.
Where applicable, individuals may have rights to access, rectify, erase, restrict, or object to certain processing, request data portability, withdraw consent, and lodge complaints with a competent supervisory authority.
9. Data Security
We take reasonable steps appropriate to the nature of personal information and the risks involved to protect it against unauthorized access, disclosure, alteration, loss, or misuse.
No electronic transmission or storage method can be guaranteed to be completely secure. If a security incident occurs, we will assess our obligations and provide notifications or take other actions where required by applicable law.
10. International Data Transfers
Personal information may be processed outside your country or region of residence, depending on the locations of our systems and service providers.
Where applicable law requires safeguards for international transfers, we will take the steps required by that law. Actual transfer locations and safeguards depend on our data flows and service arrangements.
11. Children's Privacy
Our website is not intended to knowingly collect children's personal information in violation of applicable law.
If we learn that personal information has been collected from a child in circumstances requiring parental consent or deletion, we will take appropriate steps consistent with applicable law.
If you believe a child has provided personal information inappropriately, please contact us using the details below.
12. Third-Party Websites and Services
Our website may contain links to third-party websites or services. Their privacy practices may differ from ours, and we do not control independently operated services.
Please review the relevant privacy notices before providing personal information to third parties.
13. Changes to This Privacy Policy
We may update this policy to reflect changes in our business, website features, data processing practices, or applicable laws.
When changes are made, we will update the “Last Updated” date. Where applicable law requires additional notice or consent for material changes, we will provide it as required.
14. Contact Us
If you have questions about this Privacy Policy or wish to submit a privacy-related request, you may contact us using the following information.
Email: solutions@umimiraliris.com
Phone: +1 (213) 482-6739
Address: 3944 Hammel St, Los Angeles, CA 90063, United States
Customer Service Hours: Monday through Friday, 9:00 AM–6:00 PM
Please do not send full payment card numbers, card security codes, passwords, or other unnecessary sensitive information by email.